Vol. 2 No. 1 (2026)

View Vol. 2 No. 1 (2026)

Published: 2026-05-07

Editorial

Exploring New Frontiers in Management Research

Madhusudan Lamichhane (Author)

1-3
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Articles

Impact of emotional branding on customer purchasing decisions for Nepalese Shoe Brand in Nepal

Hari Lal Kandel, Diwash Regmi (Author)

4-11
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Social Isolation in the Digital Age: A Study of Management Undergraduates in Chitwan

Laxmi Gaire, Sujan Karki (Author)

12-20
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Understanding Customer Knowledge and Satisfaction With Ncell Services in Chitwan, Nepal

Mamata Thapa Magar, Sunil Shrestha, Niranjan Karki (Author)

21-27
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Impact of Microfinance Services on Women’s Entrepreneurship Development: Evidence from Pokhara Metropolitan City

Puspa Raj Amgain, Nitee Parajuli (Author)

28-39
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Does Financial Literacy Empower Women? Empirical Evidence from Chitwan, Nepal

Sunil Pokharel, Man Bahadur Chhetri (Author)

40-53
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Seasonal Tourism and Income Volatility: Evidence from the High-Altitude Trekking Corridor Annapurna Base Camp

Bishnu Poudel (Author)

54-62
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Effectiveness of Financial Literacy on Investment Decisions among the Students in Chitwan

Susmita Shrestha, Mamata Thapa Magar (Author)

63-69
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Prevalence of Sexual Harassment and its Associated with Perceived risk Factor among Female Undergraduate Students in Bharatpur.

Samiksha Thapa, Sudha Regmi (Author)

70-79
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Driving Forces of Impulse Buying Behaviour: The Influence on Social Commerce among Youths of Chitwan

Sumina Shrestha, Bibek Lamichhane (Author)

80-91
Organizational Silence and Organizational Citizenship Behavior among Nurses in Nepal: The Mediating Role of Perceived Organizational Support

Prajwal Dahal, Saugat Gurung (Author)

92-98
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